Difference Between Television And Television Show

1. If you had to reach a customer segment of â€Å"tweens† (kids between 8 and 13), which medium would you choose? What about for men in their 30s? Men in their 60s? In which medium would you advertise if you ran one of your city’s performing arts centers? Different age groups require different mediums for the marketers to reach these segments. The first segment is â€Å"tweens†. Today the tweens age group watches more television than any other age group. At that age they do not understand the main difference between watching the television show and the commercials that are being aired in between segments of the show. This segment can be reached through television that will relay into asking their parents to but these products. The kids in this segment will see the products and nag their parents to purchase them. Over time the parents give in and purchase some of these products. The second segment is men in their 30s. This segment is the generation that is on the computer the most. The best way for marketers to reach this segment is through email. In the reading it states that, â€Å"35 to 44-year-olds were the most likely to prefer email - 78%† (Burstein, 2015). Majority of the men in this segment have jobs and some requ ire them to have an email address. Most of the email systems do not organize the incoming emails in work and advertising categories. If the man is interested in a product and has made a purchase online, many times they are required to include an email address in theirShow MoreRelatedSimilarities and Differences between the American Television Shows American Idol and X-Factor1269 Words   |  5 Pageswithin the confines of their shows. Consumers, particularly those geared towards drama, love to see this upward mobility concept in action. Both shows do a great job articulating this concept in a manner that is engaging and though provoking. However, American Idol and X-Factor have distinct differences that make them unique in their application of this concept. Through this document I aim to juxtapose the different shows in regards to their similarities and differences. Similarity: AspirationalRead More Children And Television Essay1678 Words   |  7 Pagesstrangers enter the home everyday...through the television. Television is in 98% of North American homes and the average Canadian child watches four hours of television every day. Most parents do not realize that their children are watching violence-ridden television programs and that by the age of 18 the average North American child will have viewed over 200,000 acts of television violence. Children should not be allowed to watch violent television programs because children are easily desensitizedRead MoreNew Style of Televisuality713 Words   |  3 Pagesstyle of television. John Caldwell termed this new style televisuality. Televisuality presents a type of television that flaunts style rather than just using it to communicate ideas and content (Caldwell, 5). There is more value placed in the excessive style of television programs. Through televisuality, many shows have come to establish sign ature production styles that set them apart from other programming on the air. Changes in the television industry brought about this new style of television. ChangesRead MoreThe Reality Of Reality Television1511 Words   |  7 Pagesis defined as television programs in which real people are continuously filmed, designed to be entertaining rather than informative.(Dictionary) As we all know, in today s world we are presented with numerous Reality TV Show such as Keeping up With the Kardashians, Basket wives and The Real Housewives of Miami. These shows give a false message to their viewers of what is reality and what is purely entertainment. Many reality programs create an artificial environment for the show that is meantRead MoreImportant Points Of Racial Representation From Review Of Literature926 Words   |  4 Pagesraces (other than whites) have restricted positions on television †¢ White’s dominate over minorities when they appear on screen- Minorities shadow behind White culture †¢ When shown on TV, people of color are in the background and are shown in stereotypical characters †¢ Whites viewed as ideal audiences, hence television shows with Whites as main leads †¢ African American celebrities are athletes that appear in only sporting advertisement †¢ Television and advertisements seem to ignore or â€Å"deflect† racialRead MoreThe Negative Effects of Television on Children in Society Essay1308 Words   |  6 PagesAn estimated one billion television sets have been sold in North America, and on average, children watch 28 hours per week. The effect of television creates negative development in children. Television is one of the biggest contributions to the growing amount of obese children in North America. The amount of glorified violence in today’s society can be attributed to children watching high rated television shows. Many young children are involved in promiscuous behaviour. This might be a result ofRead MoreJohn Romanos Coming Home to Television: A Review1229 Words   |  5 Pagesmasses in popular television in Coming Home to Television. The essay addresses the differences between what is considered highbrow versus what is considered lowbrow art and creative expression, especially in the realm of l iterature. Ironically, Romano writes about television from a scholarly perspective. He is only somewhat sarcastic when Romano notes that the transition from academia to television script writing was a step down. Walter Karp does not address the differences between writing for schoolRead MoreThe Media And Television Influences People s View Of Reality1489 Words   |  6 PagesThe theory that suggests the media and television influences people’s view of reality. George Gerbner and Larry Gross and a few other associates developed cultivation theory in 1976. â€Å"Cultivation Theory postulates that as individuals are exposed to more of a certain kind of television programs, each exposure plants sees that grow into a perspective that is largely influenced by the themes presented in the programs,† (Gerbner p.15). There are different assumptions regarding the Cultivation TheoryRead MoreGender Expression Is An Area Of Research That Is Gaining1351 Words   |  6 Pagesand has been for quite some time. On the other hand, television has been a heavily consumed source of media with extensive research. By combining these two topics, it then becomes important to examine gender expression in television programs. Is there a correlation between heavy consumption of television programs with only cis-gendered characters and gender expression among teenagers ages thirteen to seventeen? Paying attention to how television programs display gender can help to identify why teenagersRead MoreThe Effects of Television Violence on Children Essay1338 Words   |  6 PagesThesis Statement: Unsupervised children who watch violence on television exhibit violence in their everyday lives and develop into aggressive adults. â€Å"Research shows that television violence increases levels of aggression, fear, and desensitization among some who consume it† (Hamilton). This quotation by James Hamilton briefly summarizes the potentially negative effects of television on young minds. A child’s favorite television show can keep a child occupied while the mother prepares dinner

How an Outside Influence Acts as a Powerful Force Free Essays

Within ‘Othello’ Iago appears cunning, the confidence he has allows him to act as an outside force manipulating the relationship between Othello and Desdemona. The interpretations of the outside influence are questionable throughout the three texts. The issue in ‘The Great Gatsby’ of whether Jay Gatsby corrupts Daisy and Tom Buchanan’s marriage because he loves her or whether she is a material desire; and whether Jed’s mental state or Joe’s rationality in ‘Enduring Love’ is to blame for the corruption between the contemporary couple, Joe and Clarissa. We will write a custom essay sample on How an Outside Influence Acts as a Powerful Force or any similar topic only for you Order Now Iago’s ability to observe allows him to gain control of Othello and seek revenge. Whether this is for the goodness of his community or due to jealousy is unknown. However, through language, form and structure it is clear that a gradual decay in both love and morals takes place. Iago’s performance creates the impression that he is a heartless character as no true friendship, love or morals are shown. â€Å"I am not what I am†, he is a devious onlooker who aims to destruct happiness, yet the reason for this remains uncertain. Iago can be classified as an outside force due to his dishonesty and cruel intentions, which often only the audience is aware of due to his mysterious actions. Beware my lord of jealousy; it is the green-eyed monster†. The audience is positioned to understand that William Shakespeare is presenting irony as Iago is warning others of jealousy, when perhaps he is tied down by his own. Utilising personification also foreshadows the cruel intention Iago has to damage the contentment in Othello’s life. A clever choice of wo rds allows Iago to deliver the impression that he is a loyal and honest man. Throughout the play he sets the stage to ensure Othello and Desdemona’s relationship becomes corrupt, denying himself of any responsibility. This contrasts to Jed Parry in ‘Enduring Love’. Lead by his belief in God, a strong emotional attachment is made with Joe, one which Jed is persistently honest about. With the belief that God â€Å"has sent me to you† Jed ignores Joe’s resistance and does not seek revenge, instead rejection brings him closer to Joe. This categorises Jed as a contemporary villain, as he goes against traditional values of a villain. Perhaps, due to Iago conforming to the conventional idea of a Shakespearian villain, the reader may classify him as a more effective outside. He places himself outside of situations; he observes, manipulates and watches Othello crumble. Whereas Enduring Love presents a contemporary villain who moves beyond traditional expectations of causing unhappiness; bitterness is replaced with calm tones, â€Å"Love has given me new eyes, I see with such clarity, in such detail†. Jed’s bizarre approach arguably challenges the reader more than Iago’s evasive behaviour. Written in 1603, ‘Othello’ touched upon a major issue in Europe of this time period; the intermingling of Muslim religion and culture with the West. Ironically, Othello is sent to protect the Venetians from the influence of Muslim Turks even though he is ‘the Moor’. Iago uses the issue of Othello’s race to present him as a misfit; â€Å"Awake the snorting citizens with the bell, or else the devil will make a grandsire of you†. Shakespeare plays on 16th century beliefs through the symbolism of the â€Å"devil†. It was thought that often the devil took the shape and form of a black man. Insensitive words corrupt Othello’s reputation of â€Å"valiant†. Othello has determination, loyalty and commitment towards his â€Å"gentle Desdemona†. This causes him to resist 16th century attitudes tawards race. â€Å"Let him do his spite†¦I love thee gentle Desdemona†. Repelling obstacles is key to achieving an idyllic relationship. Jay Gatsby is similar to Othello, not in race, but due to issues of social class. Jay Gatsby represents the ‘new’ rich from West Egg, he lacks social connections so he flaunts his wealth. This is an issue F. Scott Fitzgerald mocks throughout, as this novel presents a social commentary upon the corrupt state of materialism in the 1920’s. Fitzgerald uses many references to time throughout the novel. Fitzgerald delivers the message that everything in this lifestyle is temporary– emotions, actions, parties, or feelings, because they are all fuelled through material objects. | Nick Carraway, the narrator describes Jay Gatsby as, â€Å"running down like an over-wound clock†. The simile signifies both Gatsby’s consuming desire to stop time and his inability to do so. This may be the reason why he is selfish in pursuing Daisy as he has no respect for Tom, who lives in East Egg, a place for the established upper class. How to cite How an Outside Influence Acts as a Powerful Force, Essay examples

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Although many practices such as resale and consignment of clothing are not widely known in Singapore, they are possible practices that could be adapted and promoted in our culture as an alternative to recycling clothing, making it relevant to our project. The concept of the consignment boutique is for shoppers to â€Å"wear the outfit once, bring it in, get money back and continue their shopping habit†. This encourages the idea of reuse of clothing but keeps the clothing in a fixed circuit, being recycled in the same boutique. Instead, these shops can expand their networks or probably work together with other resale shops and reach out to more buyers and sellers, providing them with a bigger variety as well. Although when reselling it to the different boutiques, varying offers may be made by different boutique owners. These boutiques may standardize the prices to offer according to the number of days from which it was purchased, which will be recorded in a computer system assessable to the owners in the network. We will write a custom essay sample on Eom Draft or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page The article claims that â€Å"people don’t have a stigma against buying used clothes anymore† but I disagree. In Singapore, many second-hand clothing stalls are not popularly purchased from, due to the social stigma that used clothes are old, unwanted and unhygienic which is usually reflected through how the shops are usually disorganized, unlike those mentioned in the article where ‘the racks aren’t overcrowded’ and the store has a ‘boutique feel’ which appeals to the target demographic. Thrift shops in Singapore could be mirrored to have organized racks for different clothing articles and trends and could hire youth volunteers who would communicate better with the shoppers. This would increase the appeal for used clothing and possibly change the perspective on used clothing. In a consignment, the owners are able to ‘chose what [they] want’ to purchase. This may be unreflective of what the rest of the consumers want. Also, when they are willing to purchase it, the seller may be unhappy with the price of the offer. Therefore, instead of having the retailer as the middle-man, events where people can swap or sell their clothing would be more effective as buyers are able to chose what they want while sellers can name their own prices according to their perceived value for it or allow others to bargain for cheaper prices. The article states that consumers want good deals and are ‘growing tired of mass produced clothing’ therefore resale shops targets the ‘vintage aspect’ to set themselves apart. I agree with this statement as mass produced clothing are widely seen around the market and loses its originality and one-of-a-kind concept which customers define unique. Consumers would be willing to pay slightly more if the article of clothing is not commonly or easily found. Furthermore, the vintage aspect suites current clothing trends and would appeal to the target group of teenagers well. There is also a small number of male shoppers visiting or purchasing from consignment and resale boutiques, possibly because resale boutiques may not appeal to the male demographic widely, as they may come across as more female-centric and may not be as widely known. As the article mentions that the location affects the target demographic, these boutiques can be relocated or expanded to places in the urban areas which have many other male clothing outlets in order to boost its image as a boutique for male clothing as well and attract more male shoppers.